Cixi Jieda Nanometer Compound Material Company L.td of Cixi City in Zhejiang Province, is located at the southern part of the Yangtze River Delta Economic Circle, commonly referred to as the Economic Golden Triangle, comprising cities of Shanghai, Hangzhou, and Ningbo. The company was founded in the 1980s, and after 20 years of ups and downs, Jieda has become a high technology enterprise combining research, production, and trade. Moreover, the company has become one of the enterprises producing a most complete variety of filaments. The products include filaments for toothbrush, tapered filaments, abrasive filaments, and industrial filaments. Most notable are the toothbrush filaments with more than 50% market share in China. Furthermore, Jieda has established long-term strategic partnerships with Colgate, Guangzhou Haolai, P.T. Lion Wings of Indonesia, etc. In polymer resins, Jieda produces PA610 and PA612. Jieda is also the general distributor for the Eastern China of PA66 resin, PVC resin, HDMA (hexamethylenediamine), etc., produced by the China Shenma Group which is on the list of World’s Top 500 Industrial Corporations.
The Company has embarked on the path of modernization by integrating education, research, and production. In cooperation with the Chemistry Institute of the China Academy of Sciences and the Ningbo Institute of Materials, a Ningbo Engineering Center has been established. It is a Provincial Level industrial innovation center. Jieda is proud of the following technical accomplishments: Ten patented new products, two national-level new product development programs, two innovation programs especially funded for medium and small enterprises, four national level “torch plan” programs, and drafted two national standards and one industrial standard. These activities enhance Jieda’s national and international reputation and also significantly promote greater cooperation and joint development of projects with industrial partners worldwide.
To develop and raise the quality and capability of the staff to higher levels, Jieda has a unique approach: To instill a company culture that is a win-win proposition. Specifically, the staff members benefit from the company in having a career, a benevolent foundation for staff in need, a company publication for open communications, and other benefits. The company in turn benefits from the devotion of the staff to work hard and develop their skills to produce the best products. Additionally, Jieda takes its social responsibility seriously, for example, it established the first Cixi City Environmental Protection Foundation and participates in many charitable activities in the city.
With the fast pace of the Chinese economy in the 21st century, the development at Jieda has also accelerated. Under the guidance of the Chairman of the Board, Mr. Ma Jianbo, who applies the principles of scientific approach, the Jieda company adopts the strategy of growth and expansion. Specific directions are set and the tasks are executed with determination and perseverance: To initiate and strengthen the cooperation with domestic and international enterprises on constructive and meaningful projects, to engage in scientific and technical innovations, to recruit technical talents and experts, to enhance company brand recognition and profitability, to expand industry-wide coordination, and to implement the company’s internationalization strategy.
On the path of development, Jieda has scored one achievement after another. In 2010, Jieda (Shanghai) New Material Tech Ltd was set up. It has substantially increased Jieda’s international trades. Under the glow of success, Jieda people are full of enthusiasm and zeal to face the challenges of tomorrow with the confidence that more glorious days are ahead in the future.
